Fredrik Bond directs new Inception-esque spot for Citroën

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BETC Paris has once again partnered with renowned Swedish director Fredrik Bond on a new advert for Citroën. Following his 17th century-themed spot for the French automobile company last year, which focused on the newly-released ë-C3, Bond has returned for yet another off-the-wall concept. This time it’s Citroën’s latest C5 Aircross model in the limelight, and BETC and Bond have positioned it as…

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